Corporate website design and development for the ENY Beauty brand, with a modern, mobile-first, and conversion-oriented approach.
The website prepared for ENY Beauty was designed with a simple and elegant visual language that strengthens the brand identity. The goal is to enable visitors to quickly discover products and to increase conversion rates by highlighting appointment and contact forms.
The site is fully responsive, offering fast loading and a smooth user experience on mobile devices. It includes a product catalog, service descriptions, customer reviews, and frequently asked questions sections. Images were optimized to improve page speeds.
Technically, SEO-based structuring (meta tags, semantic HTML, fast-loading images) and basic accessibility improvements were made. In addition, Google Analytics and Meta Pixel were integrated into the site to make marketing data measurable.
Within the scope of the project, both a visual and content strategy was developed; brand colors, typography, and visual language were applied consistently.
A simple interface that highlights the products, free from clutter. A layout that allows users to make quick decisions.
Fast performance even with low data usage thanks to a mobile-first design and image optimizations.
Management advice was provided so that category, product, and campaign content can be easily updated.
Basic SEO settings were applied; conversion tracking was set up with Google Analytics and Meta Pixel.
Customer interaction was increased with quick appointment and contact forms, and spam protection was added.
Guidance was provided for SSL, basic security checks, and regular backup processes.
The project was carried out in three main stages: discovery and analysis, design and development, testing and deployment. Customer approval was obtained at each stage, and a feedback process was operated with live tests.
1. Discovery & Analysis: Brand goals, target audience, and existing content were analyzed. Site goals were clarified with competitor analysis.
2. Design: Wireframes and high-resolution mockups were prepared. The color palette, typography, and visual style were approved.
3. Development & Testing: The site was developed with fast and clean HTML/CSS/JS; accessibility and performance tests were carried out. Browser compatibility was checked.
4. Launch & Training: The site was launched, and brief training, maintenance, and update recommendations were provided for content management.
After the project was launched, a significant increase in organic visits was observed within the first 3 months; improvement in conversion rates was achieved with social campaigns.
These results were achieved thanks to the optimizations made, targeted content placement, and advertising tracking integrations.
Get in touch to get a quote for ENY Beauty or similar projects, to update the site, or to learn about maintenance services.
E-mail: heybo34@gmail.com
Phone: +90 553 824 1340
If you wish, you can schedule a time for a live demo or request a free short audit of the current site.